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How (not) to kill a designer. 

Get the most out of any creative team.

Founders building things. Read this.

How to source your inspiration.

What should a (basic/good/very good) visual identity include?

Get the visuals behind your brand popping like popcorn in microwaves.

What kind of people build good brands?

Assembling a team to build a brand is like assembling the Avengers.

Cars for Roads, Brands for Outcomes.

Brands selling products online should NOT have e-commerce sites…

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