The Artchive
Our Articles
How (not) to kill a designer.
Get the most out of any creative team.
Founders building things. Read this.
How to source your inspiration.
What should a (basic/good/very good) visual identity include?
Get the visuals behind your brand popping like popcorn in microwaves.
What kind of people build good brands?
Assembling a team to build a brand is like assembling the Avengers.
What is a fair amount of revisions in a creative contract?
Revisions are a hot topic in branding.
March 31, 2023
Would you pay $150 for a box of cookies?
Last Crumb transforms luxury cookies into a viral unboxing experience, turning every bite into a shareable moment of indulgence.